The Quiet Path to Consulting

Hey there Modern Authors, A few weeks ago, I was talking with an author who was getting close to finishing his manuscript. We had spent months talking about his positioning. His category.His framework.The audience. The book was finally starting to feel real. Then he asked me a question I hear all the time: “Eric… how do I actually turn this into consulting?” It’s a fair question. In fact, it’s one of the biggest reasons a lot of experts decide to write a nonfiction book in the first place....